What a T-Rex Can Teach Us About Marketing

Had a chat with a client yesterday. We were breaking down ad performance—what’s working, what’s not, and how to fix it fast.

Let me give you one of the simplest ways to boost your ads.

✅ No extra budget.

✅ No complicated strategy.

✅ You can apply it right now.

Worked for him, will work for you. Sound good? Let’s go.

Jurassic Park

Remember that scene in Jurassic Park with the T-Rex? Absolute classic.

They said the T-Rex could only see you if you moved. (No idea if that’s true—never met one personally.)

But here’s what we do know:

Predators focus on movement.

And guess who else is a predator?

Yep. Humans.

Why This Matters for Your Ads

This is why video ads crush static ads.

Our eyes are wired to follow movement. It’s instinct. You can’t help it.

And here’s the kicker—even if you just add a little movement to your static ad, you’ll probably see better results.

✨ A slight bounce on your headline.

✨ A flicker effect on your CTA.

✨ A simple slide-in animation for an image.

Easy stuff. Tools like Canva let you do this in minutes.

More results. Less ad spend. No extra cost.

Just a small tweak that makes a BIG difference.

Test It Today. Thank Me Tomorrow.

There are tons of tricks like this, but let’s start simple.

Go into your ad account, grab one of your best-performing static ads, and add movement. Then watch what happens.

🚀 Try it today.

P.S. Want to Scale Faster?

If your business is doing well but you want to do even better, let’s talk.

My team and I help businesses build marketing systems that actually work—both online and offline.

If that sounds good, hit the link and we’ll send you the details. No cost, no obligation.